text and cases / Peter Wright, Charles D. Pringle, Mark J. Kroll Wright, Peter Primary Author mixed material bibliography Boston : Allyn and Bacon 1992 eng

Buku

xvi, 969 hlm. : tab.; 24 cm 1. The Concepts and Techniques of Strategic Management 2. Environmental Opportunities and Threats 3. Organizational Direction Mission and Goals 4. Corporate-Level Strategies 5. Business Unit Strategies 6. Functional Strategies 7. Strategy Implementation Organizational Structure 8. Strategy Implementation Leadership Power and Organizational Culture 9. Strategic Control 10. Strategic Management and the World Marketplace 11. Strategic Management in Non-for-Profit Organizations 12. Cases in Strategic Management 13. Formulation and Implementation Single-Product or Single-Service Businesses 14. Formulation and Implementation Multiproduct Firms 15. Formulation and Implementation International Firms 16. Formulation and Implementation Small Businesses 17. Formulation and Implementation Nonprofit Organizations 18. Issues in Business Ethics 1. PERENCANAAN 2. MANAJEMEN EKSEKUTIF 658.4012 WRI s 0205134211 UPT Perpustakaan UM Koleksi Bahan Pustaka Perpustakaan UM 1 https%253A%252F%252Fsipadu.um.ac.id%252Fadmin%252Fpengolahan_buku%252Fimages%252Fupdbuku%252F15219.jpg 15219 1994-04-05 00:00:00 1994-04-05 00:00:00 machine generated